IHAQ- Freddie Tressler: Connecting with Customers

On this week’s episode of IHAQ, we welcomed Freddie Tressler from TRACS, a sports marketing, and event management firm, to discuss how to brands can connect with their customers.

Freddie shares some great insight as far as brands meeting their customers where they’re at. He also brings up a good point on pre-covid vs post-covid branding and how the rules aren’t necessarily the same.