A few weeks ago, we told you about working with Heritage Financial Services to create an overview video for their website. To take full advantage of our shoot day at their offices, we created a culture/recruiting video and a series of wealth manager profile videos for Heritage.
One thing that stood out with Heritage is how much time they spend with their clients and how they establish relationships with their clients on a personal level. This came across in the wealth manager profile videos and their culture video.
Each wealth manager told us a little about their background, why they got into the industry, and what they like about it. We cut down the interviews into a 60-second profile for their ‘Meet the Team’ section of the website, so each client can learn a little more about who is managing their money.
Heritage will use the culture video in recruiting to give potential applicants a little insight into what it’s like working for Heritage and how employees interact, grow, and develop there.
After just a single shoot day, Heritage Financial now has a website full of video content and more ways for clients and potential applicants to find out more about their business.
