B-roll is the supporting footage that brings your video to life beyond just talking heads. While your interview (the A-roll) forms the foundation, B-roll is the visual layer that illustrates what’s being said—whether that’s showing your diverse team in action, capturing the energy of an event, or highlighting your products and services in use. It’s what transforms a simple interview into an engaging story, making your video more visually interesting while reinforcing your key messages.
At path8 Productions, we’re more than just a team of video producers. We’re a squad of talented, passionate, storytellers on a mission to help you reach your audience.
