We worked with Northeastern University to create a series of YouTube pre-roll ads to help promote their various graduate degree programs.
YouTube allows ads to be played for 15-seconds before the viewer gets an opportunity to press ‘skip.’ This led to advertisers creating 15-second ads to get their entire message across.
To meet this need, we created a series of 15-second kinetic text ads with the NU enrollment department. The ads use text and photos to grab the viewer’s attention and get information across to them quickly and were designed to work with or without volume.
Check out the series below!
October 28, 2025
Training videos are not one size fits all, and at ...
October 21, 2025
BIO, the largest international biotech conference, was a while ago, ...
October 14, 2025
We regularly cover conferences here at path8, and we challenge ...
