We teamed up with TRACS, a strategic sports marketing firm committed to creating healthy lifestyle experiences, and PUMA, and headed down to Austin, TX, to cover The Running Event.
TRE is the premier conference and trade show for the run industry and specialty retailers. It was PUMA’s first year at the conference, so we created some recap content for their team.
We recapped the conference, covered a running event they put on over the weekend, and filmed a podcast that featured PUMA athletes.
We put together this sizzle reel of the events along with some longer form recap content for PUMA to use internally and on their social media channels.
May 12, 2026
In this episode of the Power of Knowing with Lidia ...
